Privacy Policy
English translation provided for convenience. If there is any difference, the Spanish version prevails (ver en español). Questions: hola@bautekflow.com.
Effective as of October 24, 2026.
This policy explains how Bautek Arquitectura y Tecnología, Sociedad Anónima ("Bautek"), located at 1.ª Avenida 6-24, zona 14, Ciudad de Guatemala, Guatemala, processes personal data in Bautek Flow and on bautekflow.com.
1. Who is responsible
The data of potential customers ("leads") who write to a business that uses Bautek Flow belongs to that business, which is the data controller. Bautek acts as a processor and handles that data only to provide the service. For the data of people who visit bautekflow.com, purchase the service or receive our emails, Bautek is the controller.
2. What data we process
From leads: what they write in the business's web chat or WhatsApp (name, phone, email, what they need, area and budget if they mention it, and the details of their request they mention depending on the type of business, such as dates, number of people or a vehicle model) and the conversation log. The agent asks only for what the business needs to follow up; it never requests payment data or identity documents.
From customers and visitors of bautekflow.com: the contact and company details you give us when ordering the service, the business description you write in the demo, and usage events (pages viewed, demos built) tied to a random identifier stored in your browser, which we link to your account if you purchase, along with your setup steps (configuration, uploaded files, activation), without the content of your messages or files. Payments are processed by Recurrente; Bautek does not see or store your card details.
3. What we use it for
Answering and qualifying inquiries, alerting the business's team, following up on open conversations, showing metrics and analysis of its own conversations in the business's dashboard, improving the agent's quality, and running the sale and billing of the service. If you accept it, also to measure our own ads (section 6). We do not sell data or use it for third-party advertising.
4. Consent and transparency
The agent always identifies itself as an AI assistant and informs or asks for permission before asking questions, as configured by the business, and records the date and channel. In the sales chat on bautekflow.com the notice is fixed below the message field, visible before you type: the conversation is saved and read by the Bautek team to follow up with you. We ask for permission before writing to you on WhatsApp or SMS. If a lead asks not to be contacted, the conversation stops and they are not written to again.
5. Widget on our customers' websites
The chat a business installs on its website loads from bautekflow.com and stores a random identifier in the browser to resume the conversation. It does not use advertising cookies or track browsing outside the chat.
If you build a test agent on bautekflow.com, we store the identifier of that agent and when its offer ends in your browser, to show it to you when you return. It holds no personal data and is not used for advertising.
6. Advertising measurement on bautekflow.com
To learn which ads bring people who build their agent, bautekflow.com may use the Meta pixel (Facebook and Instagram) and its Conversions API. They only turn on if you accept in the cookie notice; until you choose, or if you decline, they don't load. If your browser sends the Global Privacy Control signal, we treat it as a refusal.
If you accept, we share with Meta: the pages you view and the steps of the process (building your agent, asking us to email it to you, requesting activation and paying), your IP address, your browser type and the identifiers in the _fbp and _fbc cookies. If you gave us your email or phone in those steps, we also send a hashed version (SHA-256) so Meta can recognize the visit; never in plain text. For a payment we send the amount charged and the currency, not card details.
We use it only to measure and improve our ads. Meta processes that data under its own privacy policy. Cookies: bf_consent (ours, stores your choice for 180 days), _fbp and _fbc (Meta's, only if you accept; up to 90 days).
You can change your mind at any time: with the button below, by clearing your browser cookies or by writing to privacidad@bautekflow.com. When you withdraw consent we stop sending data to Meta from that browser and delete _fbp and _fbc. Declining changes nothing in the demo or the chat. The chat our customers install on their websites uses none of this.
7. Providers
Infrastructure on Vercel and Supabase (United States); language models from Anthropic, under commercial terms that do not use the data to train models; Meta's WhatsApp Business when the business connects that channel and, if you accept it, to measure ads (section 6); transactional email via Resend; payments via Recurrente. Each business's data is isolated by account.
If the business turns it on, its appointment times, without customer details, may appear in the calendar it chooses (Google, Apple or other), and customer data may be sent to the system the business connects, such as Zapier, Make or its CRM, which handle it under their own policies.
8. Retention
We keep conversations while the business has the service active and up to 90 days after cancellation, unless deletion is requested earlier or the law requires keeping them.
9. Your rights
You can request access to, correction or deletion of your data by writing to privacidad@bautekflow.com or directly to the business you talked to. We respond within 15 days at most.
Bautek Arquitectura y Tecnología, Sociedad Anónima (BAUTEK) · NIT 12091325-9 · 1.ª Avenida 6-24, zona 14, Ciudad de Guatemala, Guatemala · hola@bautekflow.com